First let me say, I’m not complaining about either of these posts. My heart is kind of hanging out there, too. I’m a big fan of strong, empowered women, the real kind, the kind that takes responsibility, doesn’t blame others, and gets stuff done.
Had an interesting discussion recently about the “good old days,” when allegedly women always stayed home and men worked, and everything looked perfect like a TV sitcom from the Fifties, and I thought, I don’t even know that world. I never saw that world even in the past.
Chuckling here, but I come from the clan of the Caribou barbies, a reference to a slam on Sarah Palin made long ago. My mother, grandmothers, great grandmothers, all hunted and fished, did laundry for soldiers and sold eggs, and worked in the ship yards during the war. They tried to build families. They often dealt with men’s alcoholism, their war traumas, and their family abandonment, and they did so with grace, with compassion, with practicality. It’s really weird to me that the world has just discovered things like sexual abuse, domestic violence, and addiction, and is now all outraged and offended.
Along comes the world, the modern urban cultural narrative, and suddenly we’re all victims. Say Wut??
So the first post is over at Rabble Rouser’s place and called, “Wimpy, Whiny, Women” Love how she begins, “Perhaps I’m not connected to the real world today. It seems to me that some women are fighting a war they’ve already won…..”
Right?? Count me among the gals that seem to have trouble connecting to the “real world.” Like whose world is this and what makes it “real?”
Second post is McMommy’s called, “It’s Only By Challenging Ourselves to Do More…”
There’s some frustration in her post, a taint of anger, but perhaps all satire is fueled by a need to vent, to blow off some steam. I can look back on my own life and declare some of the biggest obstacles in my path where actually placed there by women, and some of the biggest bits of soul rot that wormed their way into me have actually come from other women.
So the Gillette commercial that has sparked so much controversy, I really liked it. I thought it was a pretty positive celebration of manhood. I do kind of wish we’d start seeing the same sort of thing among the overpriced pink goddess razors, the kind of ads that say, Hey, with freedom comes responsibility, with empowerment comes accountability.
Woman, what are you even doing??
But what would I know, in my neck of the woods it is not even shaving season yet.

Photo by Gratisography on Pexels.com
Thanks for the ping, IB. 🙂
I agree that I could get on board with the Gillette ad completely…
…except I always get shut down (by other WOMEN) when I try to engage in a little Empowerment of the same variety, directed at females.
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Something that I think is a real stumbling block to engaging women in “a little empowerment of the same variety,” is that women often don’t trust other women. And for good reason! We are frequently very judgmental, competitive, and unkind towards one another.
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Fair enough. Although, wouldn’t the same stumbling block apply to men trying to challenge each other with commercials like Gillette’s?
I don’t know very many men who thought, “This is a very convicting, timely message! Thanks for the accountability!”
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You know, in some ways I think men simply do a much better job of teaching one another. For one, they seldom engage in petty, passive aggressive attacks and double mindedness. It’s almost comical to think of men acting like women so often do, because it really does run contrary to their nature. So actually I don’t think the same stumbling block applies here.
As someone mentioned above, if that ad was taken out of context and used in a men’s bible study or something, I think they’d be far more likely to actually embrace the message. It’s not really the message that is triggering a reaction, but the messenger. They sense they are being shamed, sold a narrative, sold a product, and manipulated into a mindset. Because in truth I think many of those ideas are ideas men already embrace.
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I think I agree 100% with this.
It’s not the message, but the messenger.
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Ok that picture is hilarious Caribou Barbie… 😉
I’ve been saying I think it’s so much about context… people freak out because it’s an ad from an (assumed) liberal-ish organization with an assumed message of ‘shape up or ship out’… It seems guys are tired of a double standard. Women can be however/whatever they like, including “nasty”… but the men are getting policed. BUT… as I said on another blog today… imagine that commercial being shown in say, a men’s Bible study or at a church. It would be praised I think and held up as a good an right encouragement to the men that it’s ok to be, well, a human being. Context is interesting, people’s walls go right up depending on where the message is coming from.
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Your point about context is really good, and intent and motivations matter too, perhaps. Many of the complaints about the ad were like, “oh great more man shaming, more telling men they’re doing it all wrong.” I didn’t see any of that contained within the ad itself, but this cultural narrative and shadow all around us is engaged in precisely that.
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A very good observation regarding the alt-other-side-of-women-of-the-past. Life was plodding along then some social upstart decided to tell women that they’ve been the victims of male oppression since time began… and now men must pay in some form.
I agree.. as the social pendulum seems to swing one way or the other to the gravitational pull of ever-changing social and/or political morality, there’s a tendency to assign blame on ‘what was’ in order to support the ‘what should be’. In fact, to support the current female effort for independence from male domination or oppression at the various levels of the social and political strata, there’s the tendency to belittle female contributions of the past… that in fact, they were not entirely in some socially imposed indentured moral servitude to be used and abused by men. Absolutely no question females indeed had to fight for some level of social and political equality with men over the millennia in various societies. In fact, religion, current and past, across the board itself has fed the stigma that women are to second to men so this gender discrimination has not be only about social and political roles. We praise the fighting spirit of those like Justice RBG who says in that commercial clip that she wants men to take their foot off the necks of women, when in fact you likely ask any woman of past generations likely never thought they were oppressed… not out of some victimized ignorance but that they valued their contributions at the time.
One of the generational things that has perturbed me more than anything has been our comparative glorification of “the Greatest Generation”… plain and simple, the parents of us baby Boomers. Ok.. no question they were war heroes… all of them in some form or another… at the front or at home. They pulled it together and kicked Facist and Imperial Japanese ass when it was needed and did “fix” the post-war era. But their post-Victorian ideologies, pre and post-Depression biases and prejudices.. social discrimination of anything not white… whacked role identities for women… religiously judgmental in the name of Bible, all pretty appalling… and yes.. by our standards today. To them in their day.. well.. that’s simply the way life was. “Don’t ask so many questions. You’ll understand when you get older. Now go to your room.”; the mentality of command and control over children.
Both of the women in my life.. my ex and my current significant other, also baby Boomer generation… were brought up in environments (one rural and one urban) with such parenting where education was a man’s domain. Education was a passive option for women to find a husband… and both these ladies would have been high achievers had their parents encouraged them even a little. But by comparison my own parents were extraordinarily before their time. They encouraged education; my sis entering college with a physics major. So there were exceptions.. but rare. if you were out on a date and it was midnight plus one minute late in getting home, you were having sex.. and when you came home that late the neighbors would know. If you managed to get pregnant… parental embarrassment was more important, both for their social standing in the community and in the church. How did we survive.
And your post just became a post for me in here. Damn long passing thought.
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That’s a really good passing thought, Doug. I think you’ve summed up some things quite well and I agree with many of the points you’ve made.
I am actually on the cusp, so just a bit younger and my parents were actually the baby boomers. Don’t even get me started about baby boomers…..:)
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Um.. squeeze me.. but us baby boomer parents were perfect in every way. Ok.. well.. some of us were. Which is way my own three seldom speak to me anymore cause I divorced their mother. *sigh*
I’m being sarcastic of course… I know you’ve struggled.
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Re: Gillette ad. Good idea, but I didn’t know that only white guys do bad things and have to be restrained by black guys from following a woman, and that when it comes to teaching positive lessons, black guys lead the way. Good to know. You grew up in the boonies, I grew up in racially mixed neighborhoods in Philadelphia, and saw plenty of bad behavior from all races. Thanks for the virtue signaling, er etiquette lesson Gillette.
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The racial element and the attempt to insert forced political correctness into the ad is a valid complaint, Curm. I too noticed all the problem men were white, all the heroes where black or brown. Apparently Gillette has never been cat called and harassed by a bunch of Mexicans or listened to the crass misogyny that is actually hardwired right into modern ghetto culture. Maybe they should have ran some R Kelly lyrics in the background?
Can you even imagine if they had spoken the truth, though?? What an uproar that would cause. So yeah, trying to play the “black men know how to treat your women better than you do” card was a low blow.
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Good points. My wife seems to have strange woman powers. She’s a “Catch me if you can” woman. For instance, besides being an executive assistant for a Inc. 500 company, she has taught music and art in grade schools, but has never gone to college and can’t read a note of music. When she tries to talk the school out of it because she doesn’t have any formal experience, they just ignore her and ask her when she can start! But when she did the Christmas program for a local Catholic grade school, the parents said it was one of the best they’d been to in a long time. Seems like Jedi mind-trick to me, still trying to figure it out…
She did say she’ll draw the line when they ask her to be the Principal. LOL!
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Ahhhh, I love that Mel! But now you’ve gone and opened up another can of worms, education versus natural gifts and talents. The Beatles couldn’t read a note of music either. 🙂
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I’ll await the “Toxic Feminity” ad with my bag of popcorn and handle of bourbon at the ready. I wonder how long it will take… I only have about 30 good years left…
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Ha! Well the cynic in me knows if your sales have plunged, the best way to generate sudden interest, get 8 million instant views, and sell a whole lot of razors…. is to appeal to women.
A bit comical to me, men seem to think this ad is all about them. Men ALWAYS seem to think it’s all about them. 🙂
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HaHa! Agree with you and thanks for making me laugh even though we don’t have a TV, I’ve never seen the commercial you’re talking about…and I’m posting this from Scotland where it’s zero degrees, ice, and definitely not shaving season yet!
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